Karlsruhe Tourismus GmbH acquired data from the source markets of Germany, France and Spain in the course of the DESTINATION BRAND 20 study series. In a presentation to the supervisory board on June 09, 2021, the insightful core results were precisely presented and constructively discussed.
We are currently compiling all the key insights from the Destination Brand 20 webinar series into a document that will be published later this month. We will then inform you via this channel. “Destination Brand 20: Perception of Spanish destinations in times of Covid-19” http://bitly.ws/dLPE “Destination Brand 20: Perception of US American destinations in Europe in times of Covid-19” http://bitly.ws/dLPY
We had the pleasure to give a short presentation on "The interest in sustainable travel in Europe in times of Covid-19" at the International Youth Tourism Forum 'Quo Vadis Tourism? COVID-19 Impact on the Role of Sustainability in Tourism'.
Franziska Baum and Ellen Böhling of inspektour presented selected results of the Destination Brand 20 study during the webinar "Perception of French Destinations in Times of Covid-19" on 04/20/21. More than forty representatives of destination management organizations from France participated in the webinar.
Ellen Böhling from inspektour presented selected results of the Destination Brand 20 study on 25.03.21 in the course of the webinar "Perception of low mountain ranges and alpine regions in times of Covid-19". More than one hundred representatives of destination management organizations from Germany, Austria and Italy participated in the webinar.
inspektour and the DITF presented key findings from the Destination Brand 20 study on the perception of city trips and city destinations to an international audience. The balance sheet for the 2020 tourism year shows that cities as travel destinations are suffering particularly from the Corona crisis. In addition to travel restrictions and contact limitations, the pandemic in city tourism is creating further barriers to visitation: on the supply side, numerous central city travel occasions such as business trips, but also shopping or events in the vacation segment are being eliminated; on the demand side, there are psychological barriers, since "social distancing" is made more difficult in cities as densely populated areas and cities frequently proved to be the epicenters of the pandemic (e.g., New York, Madrid).
How is the perception of German and international destinations during the Corona pandemic at home and abroad? This question was the focus of the Destination Brand 20 study conducted by inspektour in cooperation with the DITF of the West Coast University of Applied Sciences, the results of which were presented to more than 100 interested DB20 customers during a webinar on February 11, 2021.