In cooperation with the Deutsche Institut für Tourismusforschung (DITF) of the FH Westküste University of Applied Science, inspektour is currently measuring the brand value (awareness, sympathy, willingness to visit, visitors in the past) and COVID-19 impact on destination brands for more than 190 German and international destinations within the frame of DESTINATION BRAND 20, representative of the local population.
A first reactivation of domestic tourism can be noticed and a first recovery can also be observed for international tourism. In addition to monitoring destination brands on a national and international level, the inspektour international GmbH focuses its market research on the analysis of tendencies in foreign source markets.
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