THESE WERE OUR FIRST DESTINATION BRAND 25 WEBINARS
Free online webinars on the BrandValue+ of tourist destinations in 10 markets
In five Destination Brand 25 online webinars held between mid-February and the end of March 2026, inspektour presented the initial key findings on the BrandValue+ of more than 170 travel destinations to over 400 DMO representatives from Europe.
As part of the representative online survey, the brand strength in ten key outgoing markets was assessed between October and December 2025 based on factors such as awareness, appeal and willingness to visit for short and long holidays. In addition, in-depth analyses of TravelIntent+ were carried out for the destinations included in the survey, which included countries, cities, low mountain ranges and coastal destinations.
Were you unable to attend the webinars?
Below you will find an overview of all events, including links to the recordings and handouts with the key slides:
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Destination Brand 25: Presentation of selected key results: ‘The BrandValue+ of tourist destinations in the DACH region’
Link to recording (German)
Handout (German)
Destination Brand 25: Presentation of selected key results „The BrandValue+ of tourist destinations in 10 source markets”
Destination Brand 25: Presentation of selected key results „The BrandValue+ of cities and metropolitan regions”
Destination Brand 25: The BrandValue+ von low mountain ranges + mountain landscapes
Link to recording (German)
Handout (German)
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Feel free to listen again!
And if you have any questions or would like further information, please do not hesitate to contact us at any time!